Why You Fail Before You Start

Be it a work-out practice, learning a new thing or even going into a business, starting out could be quite a challenge. We mostly think failure comes only when we start a thing. But this is not completely true as one can fail even before starting out. You might want to ask, “how’s that even possible?” Well, in this article, we’ll examine four major reasons why people fail before they start a business.

Profit in business

Everyone resonates with growth. No one begins a thing and pre-purpose it failure. You imagine what your business looks like in a year or two, or even in five years from before you start it. Profit is key as it is undoubtedly one of the measures of accomplishment in business. It improves your working capital, attracts investors to your business and grow it. But as much as profitability is an essential measure of business growth and one everyone hope to experience when starting out, it is not the ultimate, in fact, it is not a reason at all to start a business in the first place. You might have just created a pitfall if driven only by what you see your business become in future and not how your business impact people’s well-being and sustainability.

Failure mindset

In my opinion, this is perhaps the most important reason why many fail before starting out any thing such as writing a book, learning a musical instrument, carrying out an experiment, starting a business, organizing a conference, or any venture whatsoever. Your success or failure is largely dependent on your mindset other than what you actually do. Mindset is simply a way of thinking. In other words, it’s a mental inclination or disposition, or a frame of mind. Holy book clearly states that, “As a man thinks in his heart so is he.” This means you are already the way you think whether you think failure or success! One common trait that is consistent among the most successful and influential people all over the world is that they think differently. They see possibilities and opportunities when others see failure. To them, nothing is impossible; every mountain can be surmounted. And for you who desire to be successful, ensure you have the right mindset; be optimistic about things working out. We can’t always ascertain that everything you set out to do will be successful, however, having a success mindset will help you see those failures as lessons and not something to make you depressed or weary. Afterall, failure is not failure until you admit it is. Steve Maraboli puts it well by saying, “once your mindset changes, everything on the outside will change along with it.” This also includes the outcomes of your life. Success is a mindset. Learn to create a positive one!

Lack of adequate preparation

It’s not enough to have the right mindset, it’s also expedient to prepare adequately before you start a business. Proper planning prevents poor performance. For someone who intends to run a digital marketing agency, it’s important to have a clear understanding of what skillset you need to acquire to be successful, equipping yourself with the latest online marketing tools that will help drive your client goals. What do you want to produce and who are you producing it for? What’s the rate of competition? How do you get ready market for your business? How can you make the most profit while delivering the best products and services? You need to have definite answers to these questions and more if you want to succeed. Maybe yours is even writing a book. It’s important to know what makes best seller books stand out. Decide on your area of interest. Ask relevant questions. Understand the best route to publish your book. Do your due diligence before starting anything and by this, you will be on the right course towards achieving success. Starting without proper planning is synonymous to igniting a car without enough fuel for the journey. I bet you don’t want to be stranded, hence, the reason for adequate preparation.

Listening to negative voices around

Maybe you have the right mindset, prepared adequately and ready to be of service to people, you should also guard your mind with all diligence. Be mindful of the people you move with and what moves you. Are they helping you achieve your individual or cooperate goals? Or they are telling you why it’s not going to work? You want to short out every negative voice around you because if you don’t, your chances of success will be sabotaged. In a world full of hurting people who are constantly hurting other people with their words, actions and inactions, arming yourself with the right people especially those going where you want to be is golden! When you feel discouraged, your motivation will be restored whenever you’re with them, and you also can be a source of motivation to others as well.

Your chances of success will be increased if you understand that the beauty of every human is in service rendering, developing a success mindset, preparing adequately and then shorting out every negative and demotivating voice around you. When all this are in place, here’s a final word of advice, START IT! Don’t wait anymore! Get into it already so that you can actually see the success you envisaged!